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Photograph insertions are used to assess a building’s visual impact on the land upon which it lies and are usually part of the documents required to be enclosed with the building concession application.
3D Rendering and photo superimposition: besides the bureaucratic purpose, this type of rendering is an extremely useful tool to show the finished product before construction or refurbishment. It decreases the risk perceived by the customers and is offered as a high quality service.
Photographs are taken according to the angle from which the builder wants to show the work. An advantage of these renderings is the insertion of one’s finished work into a real landscape. Nowadays, this type of rendering is one of the most frequently used techniques in the building industry.
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Photographs are taken from various points of the building yard before processing the 3D structure and aligning it to the photograph chosen for the rendering. Photo retouching is applied here for perfect blending of the landscape with the new three-dimensional model. The image obtained is a high quality rendering ready to be used directly in or as annex to the Landscape Report. Renderings may not only be added to photographs but also to videos. Imagine filming the building with a moving camera from above and gradually moving downwards, going round and finally into the building. This type of presentation is guaranteed to catch all the viewer’s attention and the new building will seem alreadyfinished.
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